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You don’t need thousands of followers to make Instagram work for your business.

You just need the right people seeing the right content.

That’s why today I want to share three simple ways to start attracting your ideal client on Instagram—the people who get what you’re about, need what you offer, ...

Let’s be honest—Instagram engagement can feel like a bit of a mystery.

You’re showing up. You’re posting. You’re using your hashtags and maybe even braving the odd Reel.

But still… your post lands as flat as a pancake at a carb-free brunch.

If you’re wondering why your content isn’t getting the l...

Let’s be honest—Instagram can feel like a bit of a guessing game sometimes, right?

What time should I post?
What kind of content do people actually like?
Is it even working?!

Well, the good news is… you don’t have to guess. Instagram gives you access to a whole bunch of juicy info that shows you e...

Let’s talk Instagram Stories.

You’ve probably seen them—the little bubbles at the top of your Instagram feed. You tap, they play, and before you know it, you’ve spent ten minutes watching behind-the-scenes clips, polls, countdowns and people chatting to camera from their cars.

But if you’re not al...