^{Welcome to my Blog!}

This week I joined Vic Minnett on the BBC CWR Mid Morning Show to talk about one of my favourite topics. How to build a successful business using social media.

We used the brilliant example of Dave Mac Propshafts. On the surface he sells something pretty niche and fairly mundane. Prop shafts. Yet...

You know that feeling when it’s 8pm, you haven’t posted anything on Instagram all week, and you’re sat staring at your phone wondering what the heck to say?

Yep. We’ve all been there.

But here’s the thing: Instagram doesn’t have to be stressful.

The secret? Planning.

Yep. That unsexy word that’s...

You don’t need thousands of followers to make Instagram work for your business.

You just need the right people seeing the right content.

That’s why today I want to share three simple ways to start attracting your ideal client on Instagram—the people who get what you’re about, need what you offer, ...

Let’s be honest—Instagram engagement can feel like a bit of a mystery.

You’re showing up. You’re posting. You’re using your hashtags and maybe even braving the odd Reel.

But still… your post lands as flat as a pancake at a carb-free brunch.

If you’re wondering why your content isn’t getting the l...

Let’s be honest—Instagram can feel like a bit of a guessing game sometimes, right?

What time should I post?
What kind of content do people actually like?
Is it even working?!

Well, the good news is… you don’t have to guess. Instagram gives you access to a whole bunch of juicy info that shows you e...

Let’s talk Instagram Stories.

You’ve probably seen them—the little bubbles at the top of your Instagram feed. You tap, they play, and before you know it, you’ve spent ten minutes watching behind-the-scenes clips, polls, countdowns and people chatting to camera from their cars.

But if you’re not al...

If you’ve ever felt like Instagram updates faster than you can say “algorithm,” you’re not alone. But this year? Instagram has actually delivered for small business owners. The latest features are smarter, easier to use, and focused on helping you show up and sell—without burning out.

Here are 10 o...

Instagram isn’t just a platform to share photos—it’s a powerful tool for making money. Whether you’re a creator, business owner, or influencer, there are plenty of ways to turn your Instagram presence into a revenue stream.

Here are five strategies to help you start monetising your Instagram acc...

Collaborations on Instagram are one of the most powerful ways to grow your audience, increase visibility, and establish authority in your niche. But not all partnerships are created equal. To truly make an impact, you need to find the right people to work with.

Here are five tips to help you ide...

If you’re looking for an authentic, impactful way to connect with your audience on Instagram, user-generated content (UGC) is your secret weapon. Not only does it build trust, but it also saves you time while showcasing your products in a genuine, relatable way.

Here are five tips to help you ha...